How will you reassess and re-envision your marketing this year? Read our latest blog post for some ideas.
Home Care Partnerships for Marketing Success – Why Online Marketing Matters and How to Increase ROI
Why does online marketing matter? Find out in this fabulous guest post from our friends at Caring.com!
Know Your Market: The High-End Client
Marketing to affluent clients means knowing your target. Learn how to effectively market to high-end clients in our latest blog.
Integrated Marketing: Putting the Pieces Together
How do you put all of your marketing pieces together to get the best results? Find out in our latest blog post!
Facebook Status Boost: The Results Are In
The results of our Facebook status promotion experiments are in! Check out our latest blog to find out how successful they were.
Give Your Facebook Posts a Boost with Low-Cost Status Promotions!
Need to give your company Facbeook page a boost? Check out our Facebook post promotion experiment to see if this low-cost feature might work for you!
“We are getting 24% of our new clients directly from our website!”
How many referrals are you getting from your website? Read on to learn what you should be doing to increase your website referrals.
Home Care Marketing Just Got Pinteresting
With the meteoric rise of social media newcomer, Pinterest, and Facebook's new Timeline format, home health care marketing has the opportunity to transform itself and create fresher and more visual campaigns that resonate with users, while driving a home health care agency’s website up in the search engine rankings. Read our latest post to find out how to make your marketing campaign more (P)interesting.
Say, “I do!” for everlasting business success…
A good product lauch, like a good wedding, requires careful planning and preparation. Read our latest blog to find out how to say “I do” to success!
Baiting the Hook for Successful Marketing
How do you market a product if no one knows they need it until they REALLY need it? The answer lies in using the right bait for what you’re after. Read our latest blog entry for some market-tested and proven techniques that can help you reel in the big one.
Give Your Marketing a Good Workout!
Want an audience? Be a top resource for members of media with these tips for newsworthy pitches.
Check Your Soil; Know Your Marketing Climate
This summer, plant new marketing seeds and harvest success. Follow these tips to cultivate a strong business, sprout success and see profits grow.
Always Have a Plan
It is important for a business to have both a mission and a clear set of goals. Knowing the influences that can affect your business can also guide your mission in a positive direction. Read on to find out more.
How to Help a Reporter Out
Want an audience? Be a top resource for members of media with these tips for newsworthy pitches.
How Do You Measure Success?
Measuring the return on investment (ROI) of an Internet marketing campaign can be difficult. Read on for a few tips on how to gauge the success of your online campaigns.
Don’t Let Your Accomplishments Go Unnoticed!
Don't be afraid to market yourself and your business. When your business wins an award or achieves something great, don't be shy about it, shout it from the rooftops! Learn more about where and how to spread the word about your business accomplishments in our latest blog.
Top Three Things We Need From Our Web Clients
Before we dive into a new website design, there are a few things that we need to get started. Providing these three main items will help avoid headaches later and keep your project on task. So, what can you do to help us? Read on to find out the three top things you need to provide your website designer.
New Website? Why Not a New Logo, Too?
Designing or redesigning a new website may just be the perfect time to also rebrand your company logos or other word marks. If your logo is outdated, out of style, or missing altogether, your web designer can jump in and help. Using your web designer as your logo designer or even as a resource for the logo redesign will ensure that your brand compliments the newly designed website.
Writing for the Web: Are You Content with Your Content?
Writing for the web is different than any other kind of writing. Understanding some key components of web writing can help guarantee that your content is relevant, informative, and optimized.
Cliches to Avoid When Working With Your Web Designer
Asking for trite design and content not only frustrates your web designer, but including these cliches in your website will also annoy your users. Trust your designer and avoid the following requests. Your website will be better off and your users will be more likely to continue clicking about.
Creating Your Own Opportunities for Media Placement
There are so many opportunities for media placement out there today; it is almost a sin not to be scooping some of these up for your business. Check out this blog for some ideas to get you started.
Is Your Business Going (Google) Places?
Are you where you want to be in terms of local search engine rankings? Google Places can help your business gain a top spot on the world’s most popular search engine. Find out how to optimize your Google Places listing and give your business the boost it needs!
Dangers of a Do-It-Yourself Society
Is do-it-yourself marketing and design worth the hype? Check this out.
SEO for Beginners: Basic Ground Rules
Getting tangled in the world wide web of search engine optimization? Check out these basic tenets on SEO.
Blogging for Business
A business blog can provide a significant boost to your website by improving traffic and search engine rankings. Here are a few quick tips for turning your business blog into a powerful marketing tool.