We live in a time of celebrating self-importance. Social media is bursting with filtered selfies and stories of successes that drive digital pats on the back. While there’s certainly nothing wrong with a healthy dose of self-confidence, we may be losing sight of something that’s even healthier for us, especially in home care leadership: humility. Cognitive humility is, in fact, … Read More
10 Must-Reads for Anyone Who Works in Senior Home Care
While it looks totally different this year, September still heralds the start of the school year and a season that we associate with learning. To that end, we want to share some reading recommendations from some of our team members and senior home care agency clients – books that have helped shape and elevate their views of older adults, advanced … Read More
Score More Runs for Your Agency with the Right Coach
With spring training in full swing, now is the perfect time to think about what the right coach can do, not just for your favorite team, but for your home care business. Ideally, your home care agency has a salesperson or team with deep industry expertise and knowledge, strong community connections with referral sources, and a passion for sales. Yet even with the best players on your team, continually honing strategies and skills is key to remaining ahead of … Read More
How corecubed Clients Are Growing Home Care Sales with Customized Sales Training
“I need marketing help!” At corecubed, this is a plea we often hear from agencies of all sizes, and our home care marketing team has become renowned for providing a wide array of amazing marketing services and products to better market your home care business and get your agency more leads. But what’s happening once you get those leads? Is your sales … Read More