Home Care Marketing Tips: How to Design with User Emotions in Mind

Trying to find the ideal care solution for aging parents or an older loved one can be an emotional undertaking. The need for care often comes after a hospitalization or chronic health diagnosis, adding stress, anxiety, and the sense of feeling overwhelmed. If your agency’s website isn’t user-friendly, is cluttered or hard to read, or doesn’t meet accessibility standards, users … Read More

Home Care Marketing Specialists Explain How to Avoid Copyright Infringement

Your agency’s website should, of course, contain professionally written, useful content, a user friendly navigation, and eye-catching images. But are those images of happy caregivers and seniors YOUR property, or are you at risk for copyright infringement? Our home care marketing specialists have the information you need to prevent this potentially serious problem: Ensure that the marketing agency you hired … Read More

Protect Your Home Care Website from Image Copyright Infringement

Protect Your Home Care Website from Image Copyright Infringement

Ideally, your website contains well‑written, helpful content, a user‑friendly navigation, and of course, eye‑catching images. But are those pictures of cheerful caregivers and happy seniors YOUR images, or could you be at risk for copyright infringement? If you didn’t personally design your agency’s website and/or take the photos or create the illustrations used on your site, there’s some important information … Read More

Designing With User Emotions In Mind to Market Home Care

Designing With User Emotions in Mind to Market Home Care

Searching for home care for aging parents or an older loved one can be an emotional and taxing undertaking. Individuals often become aware that a family member requires the help of a home care agency or an in‑home caregiver after a trip to the hospital or a chronic health diagnosis, which can add stress, anxiety, and feelings of being overwhelmed. … Read More

SEO + Online Reviews = The Perfect Pairing for Marketing to Older Adults

SEO + Online Reviews = The Perfect Pairing for Elder Care Marketing

For almost a year, we all have been impacted by the COVID-19 pandemic, individuals and businesses alike. For home care agencies, it’s meant rapidly adapting to new protocols to ensure the safety of clients and caregivers, and a complete turnaround in marketing to older adults and their family members during a time of social distancing and isolation. Though the importance … Read More

It’s Not Just You. Your WordPress Website DID Recently Change!

home care marketing tools

If you’ve noticed something a little “off” with your WordPress website lately, the good news is it’s not a hack or virus and you’re not the only one. On December 6, 2018, WordPress Version 5.0 was released to the public. While the 5.0 release was initially supposed to come after the holidays in order to give companies a chance to … Read More

4 Tips to Keep Your Home Care Website Intact and Unhacked

home care website security

Recently, one of our own websites received 116 attack attempts from a foreign country within a 10-minute time period, and unfortunately, that’s nothing unusual, with hundreds of thousands of hacking attempts made every single day to unsuspecting small businesses. And all you have to do is scroll through the news to learn of yet another cybersecurity threat – from voter … Read More

Home Care Marketing: Planning Your Website Design

website design

Following up on parts 1 and 2 of our website design and development series, we want to talk a little more about planning the design of a website for a home care agency or other senior care business.

corecubed Wins Again!

Another award has come our way. This ones a biggie — literally! Take a look to see which of our custom websites won a Stevie.

Awkward Website First Impressions

Website First Impressions

There is a lot of awkwardness on the Internet. But what happens when your business has an awkward website design? Learn the surprising statistics behind website first impressions in this blog.

corecubed’s Newest Product Line: Custom WordPress Themes

Custom WordPress

Because every business needs a website, corecubed has developed a new product line to help businesses in all indutries stay competitive online with a price-conscious, professionally designed and developed site. Find out more about our Custom WordPress Themes in our latest blog.