PDGM and the Move from Volume-Driven to Value-Driven Care

home care marketing

The Patient-Driven Groupings Model, or PDGM, will go into effect on January 1, 2020. PDGM is an updated version of the Home Health Groupings Model (HHGM) previously introduced by the Centers for Medicare & Medicaid Services (CMS) and then discontinued in 2017. According to CMS, PDGM is an effort to reduce the cost of home healthcare delivery and encourages value over volume, … Read More

A Win/Win: Our Award-Winning Marketing Materials Make Your Agency Shine!

healthcare marketing

We’re delighted to share the news that we’ve been honored by Marketing Healthcare Today Magazine and Creative Images, Inc. with four 2019 Aster Awards: three gold and one silver. The Aster Awards recognize outstanding home health care professionals for excellence in advertising and marketing efforts – the largest, most respected national competition of its kind.   Judged on creativity, layout and design, functionality, … Read More

How To Emphasize Quality to Overcome Cost Objections

home care marketing

As consumers, we do whatever we can to ensure we’re getting the best price for our purchases, whether through comparing costs online, clipping coupons, or asking friends and family for recommendations. Yet there are also situations when quality takes a front seat over cost: Choosing an elegant restaurant to celebrate a special occasion. Determining the best surgeon for a heart … Read More

Going, Going, Google+ Business Pages Are Almost Gone

home care marketing specialists

Over the past decade, social media has become a huge part of our daily lives; it’s how we stay in touch with old friends, the way we invite people to parties and get-togethers, and where we turn for recommendations. Social media is also where we, as business owners and operators, advertise our goods and services. But the times are changing … Read More

Hands In for the Value of Home Care!

value of home care

Home care agencies are crucial to filling in the gaps and providing the much-needed care of our growing aging population. Learn more about how to maintain the value of home care in our latest blog post.

Pinterest Gets Analytical!

Pinterest

Your Pinterest business page has just gotten analytical! Learn about the new Pinterest anayltics feature in our latest blog post!

corecubed Wins Again!

Another award has come our way. This ones a biggie — literally! Take a look to see which of our custom websites won a Stevie.

Let’s Talk Website Security!

If there is one constant about the digital age in which we live, it's that everything is always changing. As cliché as that may sound, it is absolutely true, and it carries with it the need to stay informed, up-to-date, and on top of things as best you can. Find out about the recent WordPress hacks and how you can avoid gaps in security on your website in our latest blog.

Facebook Timeline for Business Pages

Facebook is bringing its Timeline layout to business pages on March 30th. Find out what your company's page will look like, and how you should prepare for the changes in our latest blog.

Find Out What’s New in WordPress 3.3

WordPress 3.3

Want to stay on top of your WordPress updates? Check out our blog for a list of the latest features offered in WordPress 3.3 and some important things to consider before you click “upgrade.”