Designing or redesigning a new website may just be the perfect time to also rebrand your company logos or other word marks. If your logo is outdated, out of style, or missing altogether, your web designer can jump in and help. Using your web designer as your logo designer or even as a resource for the logo redesign will ensure that your brand compliments the newly designed website.
Halamandaris Names Orsini to Help Lead the NAHC Private Duty Homecare Association of America
Val J. Halamandaris, President of NAHC, today announced that Merrily Orsini, CEO of corecubed, has agreed to help lead NAHC’s related Private Duty Homecare Association of America.
Writing for the Web: Are You Content with Your Content?
Writing for the web is different than any other kind of writing. Understanding some key components of web writing can help guarantee that your content is relevant, informative, and optimized.
Cliches to Avoid When Working With Your Web Designer
Asking for trite design and content not only frustrates your web designer, but including these cliches in your website will also annoy your users. Trust your designer and avoid the following requests. Your website will be better off and your users will be more likely to continue clicking about.
Creating Your Own Opportunities for Media Placement
There are so many opportunities for media placement out there today; it is almost a sin not to be scooping some of these up for your business. Check out this blog for some ideas to get you started.
Socialize with the Best: Using Social Media to Showcase Accreditations
If you haven't already integrated social media into your marketing plan, we've got one more reason for you. With all the competition in the home care industry these days, how can you make your agency stand out in a crowded marketplace? Using social media to showcase your agency's accreditations can help draw the attention of potenial customers. Read on for more information about using social media to tout accreditations.
Staying Up-To-Date to Stay Secure
If there is one constant about the Digital Age, it's that everything is always changing. As cliché as that may sound, it is absolutely true, and it carries with it the need to stay informed, up-to-date, and on top of things as best you can. This is especially true for staying secure on the Internet frontier. Read on to find out how corecubed can help you stay current with your web applications.
The Web Design and Development Process
Following up to the December 1st post about design vs. development, it’s time to recap and start the actual process. Now that you know the differences between the two, let’s talk about how they play out.
Wireframes, mock-ups, and betas. Say what? Understanding the website design and development process is vital to having your project run smoothly. Here we outline the basics of the process and what to expect when you hire us for a web project.
Powerhouse Press Releases: The Optimized Social Media Press Release
In the days of yore, a press release was often long and heavily detailed, with an air of self-service. Fast forward to today and you’ll find an incredibly different sort of press release is swiftly becoming the norm. Without it, your company news and information may just get left in the dust of antiquity. Check out this blog posting to find out how to create a super-powered social media press release.
Is Your Business Going (Google) Places?
Are you where you want to be in terms of local search engine rankings? Google Places can help your business gain a top spot on the world’s most popular search engine. Find out how to optimize your Google Places listing and give your business the boost it needs!
Email: Privacy & Security Considerations
Before you click Send, read this! Email poses problems regarding private and secure information for you and your company. A technology that has become engrained in our daily lives is still an imperfect technology, and there are several points to consider before sending out your next message.
Great Design Isn’t Necessarily Usable
Are you considering usability when creating or updating your website? If not, you may be setting yourself up for failure! Planning how users will navigate your website will help ensure that they can find what they need and could improve your conversion rates! Who doesn’t love that idea?
Home Care Marketing Design vs Development: What’s the Difference?
Web design is not the same as web development, but the two definitely compliment each other. And you really need both good design and clean development to create an effective website. So what is the difference between the two, and why should you care?
Read on to learn why web design and web development are like two peas in a pod.
Dangers of a Do-It-Yourself Society
Is do-it-yourself marketing and design worth the hype? Check this out.
5 Common Myths about WordPress
If you think WordPress is only for blogging, or that it somehow limits what you can do with your website, read how we debunk the 5 common myths about WordPress.
SEO for Beginners: Basic Ground Rules
Getting tangled in the world wide web of search engine optimization? Check out these basic tenets on SEO.
Blogging for Business
A business blog can provide a significant boost to your website by improving traffic and search engine rankings. Here are a few quick tips for turning your business blog into a powerful marketing tool.
Your Browser is your Window to the Web. Are you Getting the Best View?
Your browser is your window to the web. Learn about different web browsers and discover what you may be missing out on while surfing the web.
A Crash Course in Keywords; Misunderstood and Often Misused.
One fairly easy way to increase website traffic is to simply rethink your website’s keywords. By incorporating appropriate keywords and keyword phrases you can get a lot more mileage out of your search engine rankings.
Call to Action Buttons
More than just visual elements, call to action buttons are actually designed with a strategy in mind. When thought through properly, they can lead to more user clicks which in turn can lead to more sales, signups or other actions on your website.
Addicted to Multi-tasking? It Could be Hurting Your Business
Did you know that multi-tasking actually decreases a person’s IQ? Find out more about how multi-tasking can harm your business and how to help.
Does your company need a social media policy?
Social media mishaps happen all the time. Who hasn't said something on Twitter or posted a status on Facebook that they later regretted? What is being said about your company on social media sites can be much more damaging.
Consistency in Design
You have a great website, stunning email campaigns, billboards all around town and a killer brochure…but they all look very different. Are these mismatched marketing tools hindering their effectiveness? I say, “Yes they are!” And here is why.
Exploring Free Alternatives to Paid Software
See how you might save money on software by checking out some free alternatives to common computer applications.
Branding In The Nude
When it comes to branding, it’s important to bare it all. Find out how “branding in the nude” can create customer loyalty.