A recent Advisory Opinion from the OIG addresses the issue of whether a wholly-owned subsidiary of a major pharmaceutical manufacturer can assist hospitals to better coordinate care, help patients adhere to their hospital discharge plans, and avoid preventable hospital readmissions. Read on to learn more.
Marketing Partners in Care: Business Management & Scheduling Providers
Need your home care agency to run like clockwork? Learn how choosing the right partner can help.
Market Value: Marketing in This Time of Healthcare Reform
Healthcare reform has changed the way that aging care businesses market their services. Take a look at our blog to find out how to best position your company in this brave new world.
Home Care Partnerships for Marketing Success – Why Online Marketing Matters and How to Increase ROI
Why does online marketing matter? Find out in this fabulous guest post from our friends at Caring.com!
Market Value: Reduce Readmissions, Lower Costs
Home care agencies are uniquely positioned to help hospitals reduce readmissions and lower costs during these transitional times. Learn how to demonstrate your market value to hospitals in your area in our latest blog.
Fighting the Good Fight: What You Should Know About New, Potentially Damaging Home Care Regulations
There's new and potentially damaging home care legislation being proposed in California that you need to know about. Take a look at our blog post to learn more.
Market Value: New Services for a New Age
During these changing times in the home care industry, agencies should consider adding some new products and services to give them a higher market value. Check out some suggestions in our latest blog post.
Know Your Market: Marketing to Different Lifestyles
Older adults aren't just living more active lives these days, they also have different personal relationships and family dynamics than in the past. Take a look at our blog to find out how you can better market your aging care services to the LGBT community.
Know Your Market: Get Tapped In to the “New Age”
Marketing aging care services today is vastly different than it was even just a few years ago. Is your company tapped in to the new age? Find out in our blog.
Know Your Market: Effective Referral Source Marketing
Effective referral marketing is essential to the growth of an aging care business. Read our blog to find out who to target and grow your referral market.
Know Your Market: The High-End Client
Marketing to affluent clients means knowing your target. Learn how to effectively market to high-end clients in our latest blog.
Online Content and Visuals: The Solution for a Short Attention Span
A message is only as good as its visual, and vice versa. Learn more about the importance of creating a union between your marketing message and your visuals in our blog.
“We are getting 24% of our new clients directly from our website!”
How many referrals are you getting from your website? Read on to learn what you should be doing to increase your website referrals.
How is Marketing Home Care Like Leading a Horse to Water?
Getting leads but not conversions? Learn why your agency may be experiencing conversion aversion and what you can do about it in our latest blog post.
corecubed’s Very Own Aging Care Expert Making Waves in Louisville
corecubed President/CEO, Merrily Orsini, was recently interviewed by Louisville Business First on changes and trends in the aging care industry. Read more about this fantastic interview in our blog.