If you think WordPress is only for blogging, or that it somehow limits what you can do with your website, read how we debunk the 5 common myths about WordPress.
SEO for Beginners: Basic Ground Rules
Getting tangled in the world wide web of search engine optimization? Check out these basic tenets on SEO.
Blogging for Business
A business blog can provide a significant boost to your website by improving traffic and search engine rankings. Here are a few quick tips for turning your business blog into a powerful marketing tool.
Your Browser is your Window to the Web. Are you Getting the Best View?
Your browser is your window to the web. Learn about different web browsers and discover what you may be missing out on while surfing the web.
A Crash Course in Keywords; Misunderstood and Often Misused.
One fairly easy way to increase website traffic is to simply rethink your website’s keywords. By incorporating appropriate keywords and keyword phrases you can get a lot more mileage out of your search engine rankings.
Call to Action Buttons
More than just visual elements, call to action buttons are actually designed with a strategy in mind. When thought through properly, they can lead to more user clicks which in turn can lead to more sales, signups or other actions on your website.
Addicted to Multi-tasking? It Could be Hurting Your Business
Did you know that multi-tasking actually decreases a person’s IQ? Find out more about how multi-tasking can harm your business and how to help.
Does your company need a social media policy?
Social media mishaps happen all the time. Who hasn't said something on Twitter or posted a status on Facebook that they later regretted? What is being said about your company on social media sites can be much more damaging.
Consistency in Design
You have a great website, stunning email campaigns, billboards all around town and a killer brochure…but they all look very different. Are these mismatched marketing tools hindering their effectiveness? I say, “Yes they are!” And here is why.
Exploring Free Alternatives to Paid Software
See how you might save money on software by checking out some free alternatives to common computer applications.
Branding In The Nude
When it comes to branding, it’s important to bare it all. Find out how “branding in the nude” can create customer loyalty.
Why a CMS can make your life easier
Managing your website content can be quite easy, given that the right tools are in place from the start.
I’ve got five reasons why building your website with a CMS can help you sleep better at night and put a few dollars back in your pocket.
Tweet me! Link me in. Help….Yelp!
Does this sound inviting? It is “Social Networking”, something that is considered in today’s world a solid component for any marketing strategy. Pencil me in for some networking right now.
Looking for a quick way to safely build your email contact list?
Just like there is no one silver bullet to marketing success, there is no magic bullet when it comes to building an email contact list. The goal is to avoid SPAM and to get those customers or potential customers to open, read, link to your site and then buy! Some simple steps for success are at your fingertips.
Make your website a billboard on a superhighway
Successful marketing in 2010 is so far different from what was traditionally taught as marketing and the key is the web. Take a look at that business website if it was designed more than two years ago, and get on the internet marketing bandwagon for success.
1 square, 2 square, 3 square, FOURSQUARE! Unlock the power of location marketing
Foursquare? Hopscotch? Playground games for those of us who grew up, ahem, before the millennial generation. For those of us reminiscing about drawing those four boxes in chalk on the blacktop, get ready to redirect your synapses! The power of location marketing via applications like Foursquare is driving social media marketing to new heights. How can you get in the game?
Game Changers: Finding Ways to Make New Rules
How does a small business compete when all the odds are stacked against them? Larger companies with more purhasing power, more staff, and greater marketing budgets can present a huge obstacle when trying to get ahead. Change the rules of the game to make yourself competetive!
Direct mail vs. email. Which has the better ROI? You may be surprised…
corecubed's MOST Program Administrator, Marissa Snook, examines the return on investment of direct mail marketing and email marketing. Which method is right for your company? Read below to learn what she found and how it applies to your business.
Separating Your Business From the Field With Smart PR
Amy Chilla details how your business can use public relations to set your business apart from your competition and gain exposure in the marketplace.
Tips And Tricks to Keep Your Computer Nightmares at a Minimum
Today's computer threats have the potential to cause irreperable harm to your hardware and your data, and your business can lose countless dollars with the accompanying downtime. Here are several quick and easy tips for making your computer and your data safer in today's volitile online environment.
Get Busy Cooking When the Opportunity Presents
Gardening requires fertile ground, knowledge of your plants, and lots of patience. corecubed Creative Director Tammy Brown looks at gardening as a metaphor for successful marketing and discusses what goes into creating a bountiful harvest that translates into sales.
Grabbing the Spotlight
You’ve got a great product and a fantastic story to tell. You know who your customer is and you know exactly what you want to tell them about your company and why you are the obvious best choice in your industry. Now, how are you going to get them to sit up and take notice of you? You need focus the spotlight on your business so that your client can find you easily in the crowded marketplace.
The Mobile Internet: Make sure your web site travels well
Is your web site ready for the modern world of mobile devices and small screens? Find out what might be keeping people on the go from accessing your important information and learn how to fix it.
Storytelling as a Marketing Device
Does your marketing and branding reflect the story of your small business? The public face that you give your company can offer rich details and background that intrigue your target market and draw more business to your organization.
Marketing Home Care: The Best Way to Manage Business Growing Pains
Your business, like a young caterpiller, will go through many stages of growth before taking flight. Who will help your business grow and spread its wings?