25th Annual Private Duty National Conference & Expo

Amy Selle

Convert More Website Visitors into Clients and Caregivers
Date: 17-Oct-2022
Time: 9:00am – 5:00pm Pacific
What: 25th Annual Private Duty National Conference & Expo
Where: Caesars Palace Las Vegas

Join the corecubed home care marketing team in Las Vegas on October 17-19, 2022 for Decision Health’s 25th Annual Private Duty National Conference & Expo. Join hundreds of private duty executives from top performing agencies and hear real-world, first-hand success stories on how to differentiate your company, create quality standards, manage growth and capture market share that lasts into the next decade.

On Tuesday, October 18 from 3:55 – 4:55 pm, our own Kerri Kristoff and Sharla Seidel will present:

Convert More Website Visitors Into Clients and Caregivers

Home care company owners and operators know that a website and internet presence is a requirement in today’s marketplace, but a website alone is not enough. Your website must provide both consumers and job seekers with a solid understanding of your unique differentiation and a clear path for how to engage with your agency. If people come to your website and don’t quickly find what they are looking for, find out-of-date information that doesn’t speak to their needs, or don’t align themselves with your brand, they will quickly move on, causing your business to lose out on potential new clients and hires. In this session you will learn:

  1. What is user experience (UX) design
  2. How UX can be used to improve your home care company’s website
  3. Why you should develop and utilize a customer persona for effective website copy and design
  4. How to apply the principles of UX design to improve your site’s conversion rates
  5. Which tools you need to monitor website performance

Register by July 12th to receive the early bird discount!

Register Now