For almost a year, we all have been impacted by the COVID-19 pandemic. For home care agencies, it’s meant having to rapidly adapt to new protocols to ensure the safety of clients and caregivers, and rethinking how to market home care services.
Though the importance of online marketing is nothing new, it’s now magnified as families and referral sources rely more heavily on searching online for reputable service providers. If you’re feeling challenged by how to maximize your agency’s visibility and reach, we’ve got the perfect pairing of tactics to implement.