SEO Case Study: Boston Home Care Agency

How an $18K SEO Investment Generated $1.45M+ in New Revenue

A home care agency partnered with corecubed to increase market share and drive revenue growth. In just 1.5 years, a targeted SEO strategy transformed organic search into a high-performing client acquisition channel, delivering rapid, measurable results.

At-a-Glance Results

$1.45M+ in New Revenue
89 New Clients  |  1.5 Years  |  $18K Investment

SEO Performance

In just 1.5 years, organic search became a fast-growing and highly effective source of qualified leads:

From Organic Traffic to New Clients

SEO Case Study - Non-Medical Home Care Agency in Boston - Funnel Graphic

*Industry average: 27.3% inquiry-to-admission ratio (Activated Insights 2024 Benchmarking Study; Median 50% Sales Conversion Percentile Ranking)

Revenue Growth from SEO

Lead generation drives significant year-over-year revenue growth:

2024 (partial year): 32 clients ➔ $521,440* in revenue

2025: 57 clients ➔ $928,815* in revenue

1.5-Year Impact: 89 new clients ➔ $1.45M+ in new revenue

*$16,295 lifetime value of client (Activated Insights 2024 Benchmarking Study; Homecare Historical Customer Average Lifetime Value Percentile Ranking; Median 50%)

Return On Investment

An $18K SEO investment generated $1.45M+ in new revenue, an 80x return in just 1.5 years. This case study shows how high-intent organic visibility can quickly translate into significant revenue when strategy, targeting, and execution align. More than incremental growth, SEO became a primary driver of client acquisition, delivering immediate impact while continuing to generate opportunities well beyond the initial investment period.

Let’s turn your marketing goals into growth.

See how corecubed‘s comprehensive home care marketing solutions—including SEO, PPC marketing, and strategic content marketing—can help your agency thrive. Reach out to our team or call 800.370.6580 to get started.

Results shown in this corecubed case study are specific to this client and their unique situation, goals, market, competition, budget, and level of participation. SEO performance varies based on many factors, including search engine algorithm updates and industry conditions. These results are not guaranteed and should not be interpreted as typical for every client.