When designing an agency website to market home care, it’s important to remember how the emotional state and response of your users will affect their overall experience on your site. Because searching for home care for an aging loved one can be an overwhelming process, marketers should consider tapping into their users’ emotions to inform their design decisions.


Ideally, your website contains well-written, helpful content, a user-friendly navigation, and of course, eye-catching images. But are those pictures of cheerful caregivers and happy older adults YOUR images, or could you be at risk for copyright infringement?

If you didn’t personally design your agency’s website and/or take the photos or create the illustrations used on your site, there’s some important information you need to know.

corecubed On the Road and On-Demand

corecubed On-Demand

Sep. 26-27 – Home Care Association of America Annual Leadership Conference
Time: TBD

Unlocking User Experience Through Data-Driven Website Design

Oct. 28 – DecisionHealth 2021 Private Duty National Conference & Expo
Time: 3:45PM PDT

Closing Business Starts with Call #1

corecubed On-Demand

Visit our recorded webcasts page for complimentary access to the in-home care industry’s most comprehensive and educational home care marketing, operations and sales webinar library available online!

Online sales training when you want it!
corecubed offers virtual home care sales training to fit your needs. Our coaches use their home care sales and operations experience to train your team to overcome a variety of sales obstacles.

Facebook Twitter LinkedIn YouTube Pinterest

corecubed | 800.370.6580 x1 |


700 Pole Creasman Road,
Asheville, North Carolina 28806
United States