Branding 101: Elevate Your Home Care Branding
If you don't brand yourself, others will. The fact is that the general public is already creating impressions and drawing conclusions about your company, and thus your brand. That alone is a big enough
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Let Me Introduce Myself: I’m a Home Care Customer.
Have you ever tried to sell a freezer to an Eskimo?
What about life insurance to a five-year-old? Roast beef to a vegetarian? An umbrella to a friend living in the Sahara? Flea
Avoid These Home Care Marketing Traps—And Win More Clients Instead!
Yes, you are all set with a dynamite new product or service that is sure to bring in the customers. You've done the studies and you are certain you are ready and top-notch. When
The Roadmap to Home Care Marketing Success
“If you fail to plan, then you are planning to fail.”
“If you don't know where you're going, you'll end up somewhere else.”
Ever heard either of those quotes? They're so true.
Build Your Reputation and Grow Your Business With Home Care PR
A company lives and dies by its reputation.
The key to creating a good reputation is establishing a friendly repartee with not only your customers, but also the public at large. Initiate a
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