Plan Ahead to Help Seniors Age in Place
Help Choose Home Podcast: Interview with Steven H. Landers, MD, MPH, President and CEO of the Visiting Nurse Association Health Group, Inc. While there is much uncertainty in the world today, one thing we can
Category Aging Care
Building an Efficient Team for Your Senior Loved One: Care Managers, Caregivers and Technology
Peter Sosnow, Integration Leader for Humana at Home, was literally born into a home care family. His father, Larry, started Patient Care, Inc., a home health care company providing services in New York and New
The Importance of Selecting an Accredited In-Home Care Agency for Your Senior Loved One
The ever-increasing population of older adults who are choosing to age at home has driven an explosion of the home care industry. Just try searching the web for “home care in my area” and dozens
Huh? How Home Care Industry Lingo Gets in the Way of Connecting with Consumers
Did you ever meet someone from another culture, try to communicate, and end up resorting to simply smiling politely and nodding? Our cultural differences can create insurmountable barriers, either from language and dialect alone, or
Top Ways to Thank Home Care Clients, Caregivers & Referral Partners
If you’re a home care agency owner, you’re probably thankful for your clients, referral partners, and employees, not just in November, but all throughout the year. Find out how to show your thanks in our
Would Your Senior Care Marketing Score a Perfect 10? Let Us Be the Judge!
corecubed Managing Director, Amy Selle, will be judging the National Mature Media Awards again this year! Learn more here.
Home Care Agency Owners: 3 Ways to Combat Over-Medicalization in Seniors
Learn how home care agency owners can play a key role in combating senior over-medicalization.
It’s Not Just Home Care Marketing to Us. It’s Personal.
We are home care marketers, but we're also part of the sandwich generation. Learn how our personal stories can affect yours.
The Essence of Strategy Is Sacrifice
Are you sacrificing the wrong things for your business? Find out in our latest blog post!
Start Your Aging Care Marketing Off Right in 2015 with MOST!
Wouldn't it be great if someone had a ready-made plan and ready-made marketing materials for what you should be bringing to target referral sources and what you should talk about with them? Good news: we
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