News Briefs


  • June 2020

    corecubed Managing Director, Amy Selle, serves for the 6th year in a row as a judge for the National Mature Media Awards.

  • June 2020

    corecubed wins five 2020 Aster Awards for excellence in healthcare advertising.


  • November 2019

    corecubed wins two 2019 National Mature Media Awards, honoring the best marketing, communications, educational materials, and programs for older adults. Read More

  • August 2019

    corecubed Managing Director, Amy Selle, is honored to serve as a judge for the National Mature Media Awards for the 5th consecutive year.

  • May 2019

    corecubed wins four 2019 Aster Awards for excellence in healthcare advertising. Read More

  • April 2019

    In April 2019, corecubed was accepted to present once again at the DecisionHealth Private Duty Conference, November 11-13, 2019, at the Paris Resort & Casino, in Las Vegas. corecubed will also be an exhibitor at this event.

    corecubed‘s Managing Director, Marissa Snook, and SEO/PPC Manager, Stacie Gillespie, will give a presentation entitled: Solving the SEO Puzzle: How Anyone at Your Agency Can Be a Piece of the Solution. Those wishing to attend can visit http://www.decisionhealth.com/privateduty/


  • November 2018

    corecubed will be a presenter and exhibitor at the 21st Annual Decision Health Private Duty National Conference and Expo November 12-14, 2018 at Aria Resort & Casino in Las Vegas. Read More

  • October 2018

    corecubed Sales & Operations Coach Shelle Womble shares three sessions on growth strategy for home care agencies at the PHA Financial Management Conference on October 29. Read More

  • August 2018

    corecubed Managing Director Amy Selle has been selected to serve as a National Mature Media Awards judge for the fourth year. Read More

  • May 2018

    corecubed wins eight 2018 Aster Awards for excellence in healthcare advertising. Read More

  • May 2018

    corecubed adds two new home care digital marketing experts to its in-home care marketing team. Read More

  • May 2018

    corecubed announces a partnership and podcast series with NAHC and Axxess to educate the public about the benefits of in-home care services. Read More

  • April 2018

    Merrily Orsini, President/CEO of corecubed, featured in University of Kentucky Alumni Magazine article entitled, Merrily Orsini ’69: Changing the Business of Home Health Care. Read More

  • March 2018

    Merrily Orsini, President/CEO of corecubed, has been selected from hundreds of home care industry applicants to serve on the National Association for Home Care & Hospice (NAHC) 2.0 committee. Orsini will serve with two other delegates on the Industry Support Sector of NAHC 2.0. Read More


  • November 2017

    Merrily Orsini, President/CEO of corecubed, wins a Lifetime Achievement in Business Award at the Stevie Awards for Women in Business, held at the Marriott Marquis Hotel in New York City. Read More

  • November 2017

    corecubed will be an exhibitor at the 20th Anniversary Decision Health Private Duty National Conference and Expo November 15-17, 2017 at Caesar’s Palace in Las Vegas and Decision Health will be acknowledging Merrily Orsini, President/CEO of corecubed during their awards lunch as one of their awards judges and original conference speakers. Read More

  • October 2017

    Merrily Orsini, President/CEO of corecubed, named a finalist for the Stevie Awards for Women in Business Lifetime Achievement Award. Read More

  • October 2017

    Merrily Orsini, President/CEO of corecubed, featured in Today’s Transitions magazine in the publication’s What I Know Now section. Read More

  • September 2017

    Shelle Womble, Home Care Sales & Operations Coach for corecubed, keynotes Missouri Council for In-Home Services annual home care conference.

  • August 2017

    corecubed wins five National Mature Media Awards. View all corecubed awards.

  • June 2017

    Amy Selle, Managing Director of corecubed, chosen to serve as judge for 2017 National Mature Media Awards.

caring.com
  • May 2017

    Shelle Womble, Home Care Sales & Operations Coach for corecubed, featured on the Caring.com blog with an article entitled Good Sales Techniques Convert Internet Leads to Home Care Clients. Read More

  • May 2017

    Home Care Sales & Operations Coach, Shelle Womble, partners with corecubed, to offer in-home care sales training nationally to home care industry. Read More

Clear Care
  • March 2017

    Amy Selle, Managing Director of corecubed, featured on the ClearCare.com blog with an article entitled Building Your Agency’s Successful Home Care Website. Read More

Home Health Care News
  • March 2017

    Merrily Orsini, President/CEO of corecubed, featured in Home Health Care News in an article entitled 2 Marketing Opportunities Home Care Agencies Are Missing. Read More


caring.com
  • June 2016

    Marissa Snook, Managing Director of corecubed, featured on the Caring.com blog with an article entitled Why Blog When Other Websites Have Covered My Senior Care Topics? Read More

  • June 2016

    Amy Selle, Managing Director of corecubed chosen to serve as judge for 2016 National Mature Media Awards. 

  • May 2016

    corecubed wins two Gold Aster Awards for the 2nd year in a row.  View all corecubed awards.


  • June 2015

    Amy Selle, Managing Director of corecubed chosen to serve as judge for 2015 National Mature Media Awards.  Read More

  • May 2015

    corecubed wins two Gold Aster Awards.  View all corecubed awards.

  • March 2015

    Merrily Orsini, President/CEO of corecubed, speaks at the 2015 Aging in America Conference in Chicago, sponsored by the American Society on Aging. 


Sage journals
  • April 2010

    Merrily Orsini featured in Sage Journals Home Health Care Management and Practice Section with her article entitled Social Media: How Home Health Care Agencies Can Join the Chorus of Empowered Voices. Read More


  • June 2009

    Merrily Orsini featured in Sage Journals Home Health Care Management and Practice Section with her article entitled Obtaining Referrals in the Face of Regulations. Read More

  • April 2009

    Merrily Orsini featured in Sage Journals Home Health Care Management and Practice Section with her article entitled Caught Up in the Web: Online Strategies for Marketing Your Home Health Agency Read More

  • February 2009

    Merrily Orsini featured in Sage Journals Home Health Care Management and Practice Section with her article entitled Leveling the Field: How Freestanding Agencies Compete with Hospital-Based Home Health Agencies Read More


  • October 2008

    Merrily Orsini named to National Association of Home Care and Hospice (NAHC) Board of Directors.

Louisville Magazine
  • July 2008

    Merrily Orsini named Best of Louisville Digital Age Entrepreneur by Louisville Magazine Read More

workingmother.com
  • March 2008

    Working Mother names corecubed one of the 25 Best Women-Owned Companies for 2008!

bulldog reporter
  • March 2008

    Merrily Orsini featured in Bulldog Reporter’s Daily Dog in an article entitled Women: The New Superheroes of PR? Increase in Women Owners Signals Leadership Shift. Read More


CBS Money Watch
  • September 2007

    Merrily Orsini featured in an article by CBS Moneywatch entitled How to Manage Employees in Remote Locations. Read More

  • September 2007

    Merrily Orsini featured in Entrepreneur Magazine’s Business First section, where she talked about her own career as an entrepreneur and her recommendations for the next generation of business owners. Read More

Decision Health
  • April 2007

    Merrily Orsini featured in DecisionHealth’s Home Health Line – Success in Home Care Magazine with an article entitled Rev Up Your CEO for Continuous Marketing. Read More

  • March 2007

    Merrily Orsini featured in DecisionHealth’s Home Health Line – Success in Home Care Magazine with an article entitled How to Craft and Deliver Direct Mail that Will Generate Referrals.


The lane Report
  • March 2006

    Merrily Orsini featured in The Lane Report as “Louisville’s First Lady of Home Care” and as an in-home care and geriatric care-management pioneer for founding her business, Eldercare Solutions, in Louisville in 1981. Read More


  • November 2005

    Merrily Orsini featured in National Paralegal Reporter Magazine with an article entitled Home Health Care: Legal Challenges and Responsibilities.

Decision Health
  • August 2005

    Merrily Orsini featured in DecisionHealth’s Home Health Line – Success in Home Care Magazine with an article entitled Branded! Use branding to cement images, gain referrals. Read More


  • November 2003

    corecubed officially launched by Louisville-based My Virtual Corp. as a separate entity focusing on public relations, design, and marketing.