SEO Case Study: California Home Health and Hospice Provider

How a $39K SEO Investment Generated $537K+ in New Revenue

A home health agency in a highly competitive market partnered with corecubed to increase market share and drive revenue growth. Through a focused SEO strategy, the agency strengthened its online visibility, attracted high-intent prospects, and steadily converted organic traffic into new clients.

At-a-Glance Results

$537K+ in New Revenue
33 New Clients  |  3.5 Years  |  $39K Investment

SEO Performance

Over 3.5 years, organic search became a consistent and scalable source of qualified leads:

From Organic Traffic to New Clients

SEO Case Study: Home Health and Hospice Provider in California - funnel graphic

*Industry average: 27.3% inquiry-to-admission ratio (Activated Insights 2024 Benchmarking Study; Median 50% Sales Conversion Percentile Ranking)

Revenue Growth from SEO

Consistent visibility and lead generations drives steady revenue growth year over year:

2022 (partial year): 2 clients ➔ $32,590* in revenue

2023: 8 clients ➔ $130,360* in revenue

2024: 11 clients ➔ $179,245* in revenue

2025: 12 clients ➔ $195,540* in revenue

3.5-Year Impact: 33 new clients ➔ $537K+ in new revenue

*$16,295 lifetime value of client (Activated Insights 2024 Benchmarking Study; Homecare Historical Customer Average Lifetime Value Percentile Ranking; Median 50%)

Return On Investment

A $39K SEO investment generated $537K+ in new revenue, a 13.8x return. This case study demonstrates how SEO can serve as a reliable, long-term revenue driver, even in competitive markets. By building strong organic visibility and aligning with high-intent search behavior, the agency created a steady pipeline of leads and clients, with results that continue to compound over time.

Want to boost your agency’s results?

Discover how corecubed‘s home care marketing services can help your business increase visibility and revenue via SEO services, PPC marketing,  content marketing, and more. You can explore more client success stories for inspiration, or contact our marketing team today to discuss a strategy tailored to your agency—or call us directly at 800.370.6580.

Results shown in this corecubed case study are specific to this client and their unique situation, goals, market, competition, budget, and level of participation. SEO performance varies based on many factors, including search engine algorithm updates and industry conditions. These results are not guaranteed and should not be interpreted as typical for every client.