Senior Planning Services Stands Apart From the Competitors
corecubed solidifies Suzanne McNeely as THE Santa Barbara expert in ElderCare Solutions
Senior Planning Services initially called upon corecubed for assistance in differentiating themselves from other geriatric care management agencies in the Santa Barbara, California area. Providing specialists in geriatric nursing, social work, and dementia care, Senior Planning Services wanted others to discover the range of in-depth services they offer that are provided with in-home care. Their services truly allow frailty to end of life care in a manner that keeps dignity and independence at the forefront.
corecubed began by working to maximize Senior Planning Services’ publicity. Due to corecubed’s efforts, Senior Planning Services has received favorable articles in such publications as Santa Barbara News Press, Pacific Coast Business Times and Woman Magazine. They have also landed multiple page articles in the national publications Success in Home Care and CARING Magazine as well as an Associated Press article that ran in several newspapers across the nation. Suzanne McNeely presented at the Private Duty Homecare conferences in 2007and 2008, served on a panel for the National Association of Home Care annual meeting in October 2007and most recently received the 2007 Who’s Who in Healthcare award from the Pacific Coast Business Times. corecubed was even able to coordinate a Santa Barbara Family Caregiver Day in 2006, proclaimed by Mayor Marty Blum in honor of Senior Planning Services’ contribution to the community for its care of the elderly and disabled.
corecubed has re-designed the company’s marketing collateral to better showcase the staff credentials and experience and focus on the highly respected services the agency provides to frail older adults in the Santa Barbara area. Next on the list is a new Web site.
By maximizing positive publicity and strongly positioning Suzanne McNeely as the expert in her community to refer to for elder care information, corecubed has made and continues to make Senior Planning Services not only noticed, but remembered when families with loved ones in Santa Barbara experience a need for ElderCare Solutions.
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